Plywood Collective Villains Art Show x SPin Toronto w/ Exclusive Interview with Artist Pearce Cacalda


Late November we had the pleasure of attending the VIP art show and Plywood exhibit entitled ‘Villains’ hosted by SPiN Toronto. The show featured Villain-inspired work by 12 of Toronto’s most talented artists, SKAM, ART CHILD, SPAZZ, Jason Dudukovic, Pearce Cacalda and more. The Plywood Collective Villains exhibit will be on display at SPiN Toronto for about 3 months (ending this month) for all guests and members to enjoy –  a new gallery will be curated at SPiN Toronto every three months.

While we were at the event we have the great opportunity to get caught up with artist Pearce Cacalda (who’s acrylic and oil pen painting of Javier Bardem is featured in the exhibit) for an exclusive one-on-one interview.

Here are some highlights from that conversation:

Pearce Cacalda

When did you first discover your creative talents? 

Pearce: My military father was an artist. My parents had three sons all with a creative outlook and technical skill. We all drew, paint, were interested in “style” not so much “fashion”, danced and always loved listening to music from other parts of the world. My brothers Lee and Kernell are much older than me (14 and 16-years older respectively) and so obviously I wanted to be like them. The age gap made them not only brothers but also father figures and just straight up icons within reach for almost everything in life – especially art.

They were virtuosos in drawing and painting. I became more interested in graphic design when I learned how to use the scanner and photoshop…so I started making my own basketball cards (and Pokemon cards).

While Pearce had an affinity for art from a young age he remembers realizing he loved “Just Do It” more than the Nike “swoosh” logo. By the time he got into OCAD U he decided to study advertising.

Pearce had this to say about advertising ….

P:  There’s something about distilling an idea into one powerful statement. Then having it reach the masses and affect the way people think and behave. It wasn’t about persuasion for the sake of it. I saw it as a tool for me to use once I figured my shit out.

Pearce currently works at ad company Leo Burnett and spoke of the brilliant (and surprisingly humble) thinkers he has the pleasure of working with each day. In addition to his work in advertising Pearce remains a well rounded individual having also studied Reiki and summarizes this by saying …

P: Long story short- I discovered that I could heal people and help them heal themselves, through energy, love, and intention.

Pearce Cacalda x SPin Toronto

While Pearce cites Caravaggio, Basquiat and Gaudi among his inspirations – when asked how he’d categorize his own style, he had this to say… 

P: Hard to say. It’s just me, right now.

He went on to add this about his work …

P: The biggest inspiration is my new perspective on life, wanting to restoring our awareness towards universal connectivity.

The same way hip hop samples from texts (whether in music or the media), I try to use elements we are all familiar with to draw people in and finally deliver a spin. Kind of like advertising, but less product or money-focused. Because I’m not trying to sell you on me or my work. I’m just trying to communicate what is spoken through me through shit that interests me. Otherwise I’d be bored.

Another element I’ve integrated into my work is typography. I somehow ended up designing a new font, which was inspired by my dance tours around the world. To me, its got this folklore–ancient symbolism–modern gothic thing going on. I don’t know. It feels like it doesn’t really belong to anyone or any place, which is awesome.

When do you find your most creative? where do you find inspiration from? 

P: I’m most creative when I shut the fuck up and sit in silence.

When my ego and all its noise and drama is out of the way.

… that’s usually when I’m in the shower!

Ella Pearce Cacalda x SPin Toronto

Describe yourself in 3 words?

P: I see everyone as healers, lovers and creators.

And we’ll leave you with this … any inspirational words for aspiring designers/artists?

P: “Aspiring.” The thing with that word is that acknowledges time and that you have to wait.

Time doesn’t exist. If you want to be or do something, you have to be or do it now.

We only live in the now. And if you drop the concepts of time and the idea of reaching for greatness,

you’ll realize your greatness is already here.




The Plywood exhibit will be on display for approximately 3 months at which point another gallery will be curated at SPiN Toronto.